141. Dig (In)spiration: Why brand consistency gives marketers more room to experiment

On this week’s episode, Jess Gaedeke is joined by Meagan Healey, VP of Marketing and Brand Strategy at Dig, to explore why consistency is essential to strong brands, how clear brand foundations create more room for creativity and experimentation, and why marketers need to look beyond their own perspective when making big brand decisions.
Dig Insights