This week, we had the pleasure of chatting with Febronia Ruocco about what it means to be an effective and empathetic leader in insights.

Febronia has spent 20 years working in insights at and for some of the most well-known and well-respected global brands. In this episode, she shared her experience consulting with established enterprise organizations in food & beverage and consumer packaged goods more generally.

Tune in to learn more about:
• Febronia’s career journey from learning languages to marketing to consumer insights
• How her experience across multiple industries helps her stay flexible in every project
• What being an empathetic leader means for her and how to be a “heavy-hitter”
• What Febronia loves about her mentorship work and her advice for researchers looking to up their game

Listen to the full episode now on our podcast, available on all major platforms.

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